25 Years at the Frontier
I have spent my career showing up early to the future and building the infrastructure to make it real. Creative director at a New York digital agency when the web was still being invented. Twelve years running a B2B media agency -- leading internal teams and external production partners -- serving Disney, IBM, GSK, and Lenovo. Writer, director, and producer of a 360-degree underwater documentary picked up by National Geographic with over 2 million views. Director of the world's first 360 VR ballet. Speaker at NASA, Yale, Stanford, Skywalker Ranch, and Capitol Hill. For the past six years, leading Lenovo's enterprise XR business from the inside -- managing the team and driving product strategy, go-to-market, and global channel development. Today I am championing Lenovo's AI efforts, bringing the same inside-out perspective to the next wave of the platform.
The thread running through all of it is thinking like an owner. Whether I was running an agency, building a new business unit inside a global company, or directing a film on a remote reef -- the orientation has always been the same: understand the full system, take accountability for the outcome, and find the narrative that makes the people around you move. That last part turns out to be a discipline, not a gift. And it is one of the more transferable things I have.
Over the years, the work itself has generated a steady stream of invitations to speak, advise, and consult on emerging technology strategy -- and I have found that the perspective I bring from actually leading inside these spaces is genuinely useful to organizations navigating them. That is what this site is about: making it easy for the right people to find me when they need someone who has already been where they are headed.